Question: I’m a recent grad who is actively seeking work. Over the past month, I’ve applied for over fifty jobs through on-line job posting sites. To date, I haven’t received any interviews, let alone job offers. Should I try a different strategy?
Answer: Do a Google search on the word “jobs”, and you’ll find literally thousands of websites that list opportunities nationwide. Given the number of job postings, it’s easy to get lulled into a false sense of job search security. After all, you have a good degree and plenty of skills. Naturally you assume you’ll rise to the top of the hiring list. Trouble is, hundreds of other recent–and not so recent–grads have exactly the same idea. You’ve discovered, the hard way, that a plethora of applications doesn’t automatically lead to success, however qualified you may really be.
On-line websites are typically not friendly towards the liberal arts grad, unless you want to go into a high-turnover area such as sales. They’re custom-designed for the candidate who has a specific background or skills, such as ability to use SQL or Six Sigma. Companies do key word searches on the criteria they’ve defined. If those words don’t appear in your resume, your application will be unceremoniously dumped in the electronic garbage can.
So, should you avoid these websites? Actually, no. But you need to find a hook. Use the sites to find out who’s hiring for what type of position. Then go to the organization’s website and see if you can send in a resume plus a cover letter explaining why you’re a good match for the available position. Better yet, find a grad from your college within the company who can give you the inside scoop on how to increase your chances of getting hired.